Five Rehydration and Sport Beverage Red Flags
It’s a brave new beverage world out there, and consumers are being romanced by a deluge of “healthy” drink solutions promising to keep them rehydrated, energized and performing at a high level. However, in truth, much of what’s being merchandised in this category is far more focused and adept at hype than hydration. So, what’s a would-be consumer to do who’s thirsty for a truly viable rehydration, sports or performance-enhancing beverage solution, but doesn’t want to be duped by their drink of choice?
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