Life Time and Trail Sisters Announce Partnership to Increase Female Participation in Trail Running

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Life Time is pleased to announce a new partnership with Trail Sisters, a women’s trail running community aimed at increasing participation and opportunity in trail running through inspiration, education and empowerment. As part of the partnership, Life Time will serve as the presenting sponsor of Trail Sisters’ first-ever run event, the sold-out Women’s Trail Half Marathon in Buena Vista, Colo. on Sept. 11. The partnership brings the two organizations together to create educational content and resources on topics such as awareness, gear and conservation through digital experiences and at in-person events with local Trail Sisters run groups. Together, the organizations will tap into Trail Sisters’ 35,000+ network of women runners across the country to foster community, connection and empower women to feel comfortable hitting the trails.

As part of the partnership, a Trail Sisters Coaching Grant presented by Life Time will be created to support women looking to get into the sport. Recipients of the grant will receive training throughout the year from Life Time run coaches and a race entry into one of Life Time’s fall running events. This grant ties together both Trail Sisters’ and Life Time’s mission of growing the sport and providing opportunity for everyone. More information about the grant and application will be available soon on the Trail Sisters website.

“What I’ve learned over my five years running Trail Sisters is that if someone is educated on a topic and really understands it, then they feel empowered and have the ability to help other people out,” said Gina Lucrezi, founder of Trail Sisters. “There’s a lot you can do if you’re an empowered person—it makes you feel confident and like you can take on anything. Giving people free access to help them grow their skill set and feel strong mentally, physically and emotionally can really set someone on their path to do anything in life.

Our goal is to generate more educational content for the trail running community to enjoy and learn from, while also empowering them to participate and embrace opportunities. Alongside and with the help from the Life Time team, we can grow the whole sport for women.”

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