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FirstBank Announced as Official Bank of the BolderBOULDER

BolderBOULDER Inc, organizers of the BolderBOULDER 10K, FORTitude 10K and ColderBOLDER 5K today announced FirstBank as the official and exclusive bank of all three events. This larger partnership builds on a nine year relationship between both organizations. FirstBank first came on as a sponsor of the BolderBOULDER 10K during the 2008/2009 race season but has participated in the event since the early 1980’s.

“FirstBank is a great partner because they are a Colorado based company and are deeply invested in the community like we are at the BolderBOULDER,” said BolderBOULDER race director Cliff Bosley. “Our runners span the state, from Colorado Springs to Fort Collins, and everywhere our runners are, a FirstBank location isn’t far away.”

FirstBank will be the only BolderBOULDER sponsor hosting mobile registration, where runners can register onsite and receive their race packet and gear, at several FirstBank branch locations.

2017 FirstBank Mobile Registration Event Locations and Dates:

  • Monday, April 17th 11:00 AM – 1:00 PM – 6500 Lookout Road, Boulder, CO
  • Tuesday, April 18th 11:00 AM – 1:00 PM – 2100 North Broadway Street, Boulder, CO
  • Wednesday, April 19th 11:00 AM – 1:00 PM – 2835 Pear Street Suite A, Boulder, CO
  • Thursday, April 20th 11:00 AM – 1:00 PM – 4770 Baseline Road, Boulder, CO
  • Friday, April 21st 11:00 AM – 1:00 PM – 500 South McCaslin Boulevard, Louisville, CO

“We’re excited to further expand our valued relationship with BolderBOULDER by adding FORTitude 10K and ColderBOLDER to our ongoing sponsorship,” said Kevin Classen, President of FirstBank’s Boulder Market. “We have supported BolderBOULDER since 2008 and are eager to see the positive contributions these events bring to our communities.”

Local runners can also look forward to FirstBank promotions taking place in May in Colorado where runners can embark on a FirstBank filled scavenger hunt with cool prizes and giveaways on training runs. In addition to healthy finances, personal health is also a priority, and FirstBank pays the registration fees for all interested employees. To register and for more information on the BolderBOULDER- http://bb10k.bolderboulder.com/

About Team BolderBOULDER

Team BolderBOULDER is the owner and organizer of the BolderBOULDER Memorial Day 10K Classic named America’s All-Time Best 10K by Runner’s World. This race attracts over 50,000 runners, joggers, walkers and wheelchair racers, and draws professional athletes from around the world to compete for one of the largest non-marathon prize purses in road racing. This team also organizers the ColderBOLDER 5K on December 2, 2017 at the University of Colorado and new to 2017, the inaugural FORTItude 10K in Fort Collins, CO finishing at the newly constructed Sonny Lubick Field at CSU Stadium on Labor Day. For more information please visit: www.bolderboulder.com

About FirstBank

FirstBank operates more than 120 locations in Colorado, Arizona and California. FirstBank is the largest locally owned banking organization in Colorado, serving more than 700,000 customers. Since 2000, FirstBank has contributed more than $57 million and thousands of volunteer hours to charitable organizations. FirstBank is unique in that a majority of its stock is owned by management and employees. For more information, go to www.efirstbank.com.

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