Race Day Audio Tour Brings Broncos Content to Runners On Course
Motigo, the social app that engages today’s connected athletes to provide moments of inspiration and empowerment, continues to transform the way athletes experience their endurance events by bringing its unique Audio Tour capabilities to the Broncos Back to Football 7K. During the Sept 4th event, instead of cheering on the pros on gameday, Denver-area runners can use Motigo to be entertained and inspired along the course, automatically hearing messages featuring Broncos fun facts and history pre-recorded by the team, including some of its players. Together, the organizations are creating a race day experience that bridges the gap between pro sports and recreational endurance activities.
Motigo’s free app and proprietary technology platform enables events and brands to thoughtfully weave their own themed content into an event, creating more immersive and more entertaining experiences. The Audio Tour makes race day a richer sensory experience for participants and team themed events are the perfect showcase as the app connects runners and fans with team, sport, and city themed messages recorded by the teams and players they so passionately cheer on. Plus, teams can deliver messages tied to an in-run sweepstakes, randomly surprising runners with gear, tickets and fan experiences that ultimately make for a powerful fan connection and an amazingly fun race day. With more and more teams hosting running events, Motigo is a mobile friendly solution to take their race entertainment to the next level and further connect with their communities in support of active, healthier lifestyles.
Showcasing their leadership among sports franchises, the Broncos chose the Motigo platform for its unmatched ability to truly transform the race day experience. “We are very excited to partner with Motigo, to make this years event uniquely interactive and entertaining, ensuring another successful event for Broncos fans and the running community”, said Scott Lantis of the Broncos.
“We’re thrilled to have the endorsement and partnership of the Denver Broncos, the Super Bowl Champions. As sports fans ourselves, there is something very cool about helping the team connect with its fan base around the sport of running, another one of our passions”, said founder and CEO, Dan Nagler.
Runners participating in The Broncos Back to Football 7K can download Motigo at the Apple App Store. From there, they can select the event to hear inspiring messages from those tied to the event, plus invite their friends and loved ones to cheer them on – with the iOS app, or via the record cheer option on the Motigo website.
Motigo is a mobile based, social application that connects runners to their biggest supporters. Created by a Colorado husband and wife team, Motigo delivers Emotional Fuel™. Its proprietary personalized audio messaging creates a timely and powerful connection between runners and their friends and family via personal, pre-recorded audio messages, which runners automatically hear at selected intervals throughout their event. The app, currently available for iOS, helps runners overcome the mental and emotional challenges associated with running-event participation, while enhancing the experience for all. From consumers to non-profits and race sponsors, everyone involved in running wins with Motigo – now available in the iPhone app store. For more information, visit getmotigo.com. Like them on facebook.com/getmotigo, follow on Twitter @motigoapp and Instagram @motigo.
About The Denver Broncos
The Denver Broncos, who enter their 57th season in 2016, are the defending World Champions after capturing their third Super Bowl title in 2015. The club also won back-to-back Super Bowls following the 1997 and 1998 seasons.
Playing for the 16th year at their glistening stadium, Sports Authority Field at Mile High, the Broncos will perform before sellout crowds for the 47th consecutive season, the first 31 of which came at Mile High Stadium. The team has sold out 379 consecutive home games to represent the longest home sellout streak in the NFL. Broncos fans have watched their team amass one of the NFL’s finest records since the club’s first winning season in 1973, making eight Super Bowl appearances while enduring just seven losing campaigns.
This season also marks Pat Bowlen’s 33rd as owner of the Broncos. During that time, Denver has achieved the highest winning percentage (.614 / 313-197-1) in the NFL and the third-highest winning percentage in all of professional sports.
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