How Women Took Over the World of Running

2014 Denver Rock n Roll Marathon | Denver, Colorado (Photo: Andrew McClanahan@PhotoRun)
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Across most long and short race distances, women now outnumber men; a rise fueled by social and charity groups

Women and girls, not long ago an afterthought in distance running, now own it.

They made up 57% of the 17 million U.S. race finishers in 2015, according to industry-backed tracker Running USA. That includes everything from 3.1-mile trots before Thanksgiving dinner to 26.2-mile marathons.

Many women run to win prize money or medals. Millions more have taken to treadmills, sidewalks and running trails to achieve personal bests, socialize and improve overall health.

Mary Wittenberg, CEO of Virgin Sport, is a longtime runner and the former CEO of New York Road Runners, which operates the New York City Marathon. She notes that there are fewer women-only events than there used to be because at most races, women are the majority.

“It’s amazing growth,” she says. Running appeals to women because “if you put the work in, you can do it. Completing the distance has become as big a goal as your time. That makes it far more accessible.”

Women were still a small minority of overall race finishers in 1984, when American Joan Benoit Samuelson won the first women’s Olympic marathon, 88 years after the first men’s Olympic marathon. A trickle of female amateurs followed her into running.
A decade later, Oprah Winfrey finished the 1994 Marine Corps Marathon in the Washington, D.C., area in just under 4½ hours, wearing bib No. 40 to reflect her age. Thousands of people cheered her on along the course and at least three reporters ran the race with her to cover her feat. One of them was Amby Burfoot of Runner’s World magazine.

About a year after that, Mr. Burfoot, who also won the 1968 Boston Marathon, took a surprising phone call. He says it was someone from Race for the Cure, a relatively new series of road races for women to raise money for breast-cancer research. Organizers said they had more than 10,000 women registered for a race in the Midwest.

“It was the funniest thing we’d heard in the world,” recalls Mr. Burfoot, now an editor emeritus who recently wrote a book about female pioneers called “First Ladies of Running.”

Read more: How Women Took Over the World of Running | The Wall Street Journal

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